Taking aim at sugar for a healthier UK

Has someone in the Cabinet been reading our blog?

In announcing the government’s budget on Wednesday, Chancellor George Osborne included a new tax on sugar-loaded soft drinks. The tax will raise more than £500 million for school sports, thus fighting obesity and promoting physical fitness for just a few extra pence per beverage.

Soft drinks with more than 5 grams of sugar per 100 millilitre will get hit with this tax, and the penalty goes up for those drinks with 8 grams or more. 

The move came as a surprise to many, though we’ve been eagerly tracking the winds of change at 10 Downing Street for some time. And we’re certainly joining chef Jamie Oliver in rejoicing over this news.

And while Labour leader Jeremy Corbyn didn’t think much of Osborne’s budget, the sugar tax was something the parties could agree on. Concerns about sugar are moving beyond the realm of politics to become accepted as common sense.

This sugar tax goes into effect in two years’ time, but we encourage you to start reducing your family’s sugar intake today.

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